Privacy Policy

1. Information We Collect

To provide you with accurate broadband quotes, check service availability, and process orders, we may collect the following types of information:

A. Personal Information You Provide to Us

When you fill out a form on our Site, apply online, or call our customer service representatives, we may collect:

• Contact Information: Name, email address, phone number, and billing/installation address.
• Service Information: Details required to check Astound Broadband availability at your specific address.
• Payment Information: If you complete a transaction, payment details (processed securely and not stored directly on our servers).
• Call Data: If you contact us via phone, we may record the call for quality assurance, training, and customer service purposes.

B. Information Collected Automatically (Cookies & Tracking)

When you interact with our Site or our Google Ads, we automatically collect certain information about your device and browsing actions, including:

• Device & Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, and the dates/times of your visits.
• Google Ads & Call Tracking Data: Information on which ad you clicked to reach our site, search terms used, and call tracking metrics (such as caller ID, time of call, and call duration) to measure the effectiveness of our advertising campaigns.

2. How We Use Your Information

We strictly use the information we collect for the following legitimate business purposes:

• Service Delivery: To check Astound Broadband serviceability at your address and facilitate the setup of internet, TV, and mobile services.
• Customer Communication: To respond to your inquiries, provide customer support, and send transactional updates regarding your order.
• Marketing & Advertising: To deliver targeted advertisements (including Google Ads remarketing) and promotional offers, provided you have not opted out.
• Analytics & Optimization: To analyze Site usage, track the performance of our Google Search Ads, and improve user experience.
• Legal Compliance: To comply with applicable legal obligations and resolve any disputes.

3. How We Share Your Information

As an authorized reseller, sharing specific information is necessary to fulfill your requests. We do not sell your personal information to third parties. We only share your data with:

• Astound Broadband: We share your installation address, contact info, and plan preferences directly with Astound Broadband to process your order and initiate your service.
• Service Providers: We may share data with trusted third-party vendors who assist us in operating our Site, tracking ad performance (e.g., Google Analytics, call tracking software), and conducting our business. These parties are bound by strict confidentiality agreements.
• Legal Authorities: We may disclose your information if required by law, subpoena, or other legal processes, or to protect the rights, property, or safety of S & F Planet Corp, our customers, or others.

4. Google Ads, Cookies, and Tracking Technologies

Our Site uses cookies, web beacons, and similar tracking technologies to enhance your experience and optimize our marketing efforts.

• Google Ads & Conversion Tracking: We use Google Ads to promote our services. Google uses cookies to serve ads based on your past visits to our Site. We also use conversion tracking to understand when an ad click leads to a phone call or online order.
• Remarketing: We may use Google Ads Remarketing to advertise S & F Planet Corp across the internet to previous visitors of our Site.
• Opting Out of Google Advertising:You can customize or opt out of Google's use of cookies for personalized advertising by visiting the Google Ads Settings page. Alternatively, you can opt out of third-party vendor cookies by visiting the Network Advertising Initiative Opt-Out page.

5. Your Data Privacy Rights & Choices

Depending on your location (such as if you reside in California or other states with specific privacy laws), you may have the following rights regarding your personal data:

• Right to Access: You may request a copy of the personal data we hold about you.
• Right to Deletion: You may request that we delete your personal information, subject to certain legal exceptions (such as data required to complete an active Astound Broadband order).
• Right to Opt-Out: You can opt out of receiving future marketing communications from us by following the unsubscribe instructions in our emails or by contacting us directly.

To exercise any of these rights, please contact us using the information provided in Section 8.

6. Data Security

We implement industry-standard administrative, technical, and physical security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, please be aware that no transmission of data over the internet or via phone networks is 100% secure.

7. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time to reflect changes in our practices, Google Ads policies, or legal requirements. We will notify you of any significant changes by updating the "Effective Date" at the top of this page. We encourage you to review this policy periodically.

8. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how your data is handled, please contact us at: